Capitol Carpet Tile & Window Treatments
Six TV and streaming commercials and counting, for a family-owned Palm Beach County flooring retailer celebrating 40 years.
Six Spots and Counting
Two new spots every six months. Tap any spot to watch.
Family-Owned Since 1985
Capitol Carpet Tile & Window Treatments has served Palm Beach County homeowners from five showrooms for four decades. They compete with national flooring chains that outspend them on TV, so every spot has to be remembered, not just seen.
N8TV is Capitol Carpet's ongoing commercial partner. Every six months we write, shoot and deliver two new TV and streaming spots.
Standing Out in a Sea of Sale Ads
The Challenge
What every spot has to overcome
- Flooring ads all look the same: a showroom pan and a price on screen
- The sale has to land in 30 seconds and still be remembered later
- Big ideas usually need a big production budget
- Every spot has to work on broadcast TV and streaming
- And it all has to stay fresh, season after season
The Solution
One clear idea per sale, with faces people recognize
- Lou and Gabo as recurring on-screen faces
- One visual gag built around each sale
- Shot in studio and on location in their showrooms
- Impossible scenes built with AI in post
- Broadcast masters plus streaming-ready cuts
Your Customers Are Already Watching
Capitol Carpet's customers are homeowners watching local news, live sports and streaming apps. Streaming TV puts a local retailer on the same screen as national brands, targeted to the ZIP codes around their showrooms.
Industry figures, not client results. Sources: Nielsen, The Gauge, July 2026; IAB, 2026 Digital Video Ad Spend Report.
An Ongoing Partnership
From Concept to Air
Every round starts with one idea per sale and ends with spots built for broadcast and streaming.
Concept
One sale, one idea
Storyboard
Shot lists before the shoot
Shoot
In studio and on location in their showrooms
Post
Scenes finished with AI
Delivery
Broadcast masters plus streaming cuts
What That Gives Capitol Carpet
A TV Presence That Keeps Evolving
Two new spots every six months, built around the same faces, so viewers remember the name when it is time for new floors.
And we're still rolling.
On Set With Capitol Carpet
Ready to Put Your Brand on TV?
If you are a South Florida business ready to advertise on television and streaming, N8TV produces broadcast-grade commercials in-house and places them for you.